Monday, March 30, 2009

WIGGLE

The Wiggle Expression 

 wiggle(10.100)


This Expression can be applied to almost any keyframeable attribute

to create a random type effect


An example of this would be to place it  on the position attribute of a layer.


This is how it is applied  option/alt Click on the  Position Stop Watch to enable the expression then type in wiggle(10.100) and hit enter on the number-pad.

When you play it back you will see your layer pulse randomly 10 times a second

 100 pixels from it's original value.


Now let's apply this effect to a lens Flare to create a strobe light effect.

but this time we will use a slider control to Wiggle the brightness of the flare


1. Create a solid, then go to effect - Generate - Lens Fare

Use the Default setting 


2. Create an adjustment layer and go to effect - Expression Controls -  Slider Control


3. Go to the Solid open the effect controls OPTION/ALT click the stop watch on flare Brightness.

This creates an expression 

4. Open the effect controls on the adjustment layer and open the slider control effect by clicking on the arrow next to the word slider control.

5. On the solid grab the pickwhip next to the flare brightness and drag it to the slider control, your flare has now gone black.


6. Select the Slider Control OPTION/ALT click the stopwatch and add a wiggle expression wiggle(10.100), now you have a blinking flare


7. Final Step On the solid OPTION/ALT click the flare center and ad a wiggle expression wiggle(2,10), this will offset the position of the flare making it a bit more random.


8. On the solid go to effect layer hue and saturation  then rotate the master saturation to adjust the color, then add a CC radial Fast Blur and that's it you have Disco Madness!

Saturday, March 14, 2009

Teaser and PSA


LIVESTRONG Challenge PSA 2008 from Alpheus Media on Vimeo.

Here are some great uses of motion graphics for a PSA

Here is great use of Motiongraphics for a Teaser

Tuesday, March 10, 2009

What's the Difference between a PSA and a Teaser Trailer




PSA is short for  Public Service Announcement. A PSA is a noncommercial advertisement on radio television or film to raise attention and awareness on a given topic i.e.;Smoking , Aids The Crisis in Dafur.





A Teaser Trailer is and advertisement of a film or TV Show. It is used to promote a film or show.
The reason the word "teaser" is because it is just that a tease to gain the interest of the audience  it has very little or no clips of the film just subtle hints of the film or show, and ends with a reveal of the Main title and release date.





and finally here are two more examples of a PSA and a Trailer

Wednesday, March 4, 2009

From Start To Finish


Here is an awesome example of a Main Title Design from start to finish done by a talented artist named Lindsay Daniels.  
Here is a link to the Original Treatment. 


Also checkout the storyboards and see how close the original boards are to the finished product.